Wills Life-style Shop Online -- Blog Dissertation

clothing & materials

At the fore-front

of Fashion and


Synonymous with elegance and easy style,

Legal documents Lifestyle gives a premium style

wardrobe for men and women. With a attractive

choice of Wills Classic formal wear, Wills Sport

informal wear, Wills Clublife night wear, Wills

Signature designer wear, Essenza di Wills fine

fragrances, Fiama pada Wills bathtub and body care

products and high grade Accessories, Legal documents

Lifestyle provides a truly wonderful experience pertaining to

the critical consumer.

likewise acknowledged the performance from the

brand across marketing campaigns, customer

loyalty and retail techniques.

Blaze to Brilliance

ITC marked their foray into lifestyle retailing with

the launch of its Wills Lifestyle brand in 2k.

Wills Way of living was the initial brand in India to offer

a complete attire for men and women. With

evolving consumer preferences, bigger disposable

incomes and experience of international vogue

trends, the premium clothing market is fast

reaching a showing point. Traveling in this part,

Wills Way of living has made a mark using its premium

style imagery, lively product profile and a

differentiated searching experience. With nearly

75 stores spread nationwide across buzzing large

streets, expensive malls and select ITC Hotels,

Wills Lifestyle offers a really delightful searching

experience with first class ambience, client

facilitation and a range of lifestyle items, from

informal chic to high trend. The brand has also

expanded their reach to Tier two markets recording

emerging demand and is available too in leading

departmental shops, multi-brand shops and

on the web portals.

Each brand under Wills Way of living is noticeably

positioned and caters to one of a kind consumer


franchises. Legal documents Classic formalwear features

tshirts and pants crafted from textiles

sourced coming from some of the leading mills in the

world. Kids features a large number of collections

for the critical consumer including Luxuria

showcasing meticulous design, Regalia

shirts in extra fine fabric, Wonderpress

wrinkle free collection and the Ecosystem Style selection

in superior organic cottons and bed linens. The

Legal documents Sport range features high quality casual

wear at the cutting edge of fashion with Wills

Clublife range adding a dash of glamour to the

stock portfolio with stylish evening have on. Wills Way of living

has been able to capture a tremendous share of

the womenswear market too by offering

a wardrobe option that usually takes the woman

customer from job to weekend in style. The

range is done with superior accessories

which include luxurious man made fiber ties and premium

household leather wallets, totes & belts.

Wills Way of life became it partner of

the India Fashion Week in 2006 – Asia's major

B2B trend event. This synergy empowered the

brand to take up the substantial ground of Indian

style. The brand provides taken forwards the event

special event to the stores having its unique ‘ramp

to rack' initiative through its Legal documents Signature

brand. This collection is a perfect expression

of fashion created simply by India's leading designers

which includes Ritu Kumar, Rohit Reception, JJ Valaya,

Ranna Gill, Satya Paul, Rohit Gandhi – Rahul

Khanna and Rajesh Pratap Singh. This unique

corporate-designer partnership is the largest

in the country and has also eliminated a long way

for making designer-wear attainable thereby

promoting the business of fashion.

Faith Aspect

Wills Way of living conforms to ITC's beliefs to

deliver great top quality with customer orientation.

Goods are crafted from fabrics sourced from

among the better mills on the globe and are

manufactured ensuring top quality standards. Wills

Lifestyle has established a strong connect with

the consumer in which a trip to a store implies the

very best in product top quality, engaging client

service and a fashionable product. By simply feting it

with honours and identification, the market has

Engagement that Enthralls

Wills Life-style is all about trouble-free style. The

same is definitely...